Dubstep is a relatively new genre, as opposed to a genre like rock, which again is suggestive of how posters are being used less and less as a promotional tool, because it has been difficult to find examples of dubstep posters.
The two that we have found though are very similar. The text is of a similar font and is clearly one of the common conventions of these poster types. A problem we have already established with this though, is that Nero have their own font type which, like a brand, is used on all of their promotional materials. We will be looking into how we could possibly bring a variation to that font type.
Whilst the text is the most prominent feature of the posters, it is arguably due to the surrounding colours, which would appear to make it stand out on both. Black is the primary background colour, however both blue and green have been used to good effect in order to promote the text. Glow and light ray effects seem to have been implicated in order to help do this.
These posters and the analysis we have conducted of them will be most helpful to refer back to when making creative decisions.
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